Support

Check out our tutorials, as they will answer most of your questions, or fill out the form to the left and we'll get back to you as soon as is humanly possible.  Our regular support hours are 8:30am to 5:30pm Monday through Friday.  However, we always are monitoring our system and have support on call, and respond to (true) emergencies.  No, we don't consider you forgetting to update your site 5 minutes before it is supposed to go live our emergency, but we love you still.

Below is our support blog where we talk about common questions that we get asked and where we talk about new functionality as it becomes available.

 

 

 

Support Blog!

Some Easy SEO tips for your RealCove Site

By RealCove
Mar 06, 2013

As we've mentioned before, unlike most website builders and content management systems, RealCove was built from the ground up with search engines in mind.  That means clean code that is easy for search engines to understand, and other tools built in that make it easy to be found.  We've found that people who follow some of these easy tips typically jump up in the search engines.

1. Content is king, still - Having fresh and relevant content on your site is probably the most important thing that you can do to be found.  Google and other search engines now put a premium on this.  Consider incorporating a blog on your site (yes we have a blog app - such as what you are looking at now) and updating that regularly.  It doesn't need to be a thesis, quick and relevant updates can get you a long way.

2. Update your meta information - You can set a meta title, keywords and description for your site globally in the admin backend.  However, you really need to customize those for each page.  You can do this by clicking on the Page Settings tab at the top of the builder and adding a custom title, keywords and descriptions.  Remember to not overload these areas with information.  The meta title appears as the link on search engines and the description below that link.  Consider using descriptive but non-promotional type descriptions that would compel a searcher to click on your link.  4-8 keywords or keyphrases, separated by commas is the max you will want to do.

3. Follow the inverse pyramid style to compose a page - In  news article, they put the most important information at the start, and least important info at the end.  Google works the same way, so make sure your important content is at the top of your page.

4. Make sure to add descriptor tags to all images you add - When you upload a photo, make sure to add an 'alt' or 'title' tag to each image.  This can be done in the text and image editor uploader as you add your photos.  The 'alt' tag field is on the first tab when you upload an image, the title tag is on the 'advanced' tab.  Put a concise description of what the image actually is.

5. Integrate Social Networks into your site - We have some easy to use social media apps, but make sure to link to your Facebook pages, Twitter account, Pintrest and Google + pages.  Google has also put a premium on Google Authorship, which you can read more about here.  Simply adding the Google Authorship link to the footer of your site will go a very long way.

6. Link backs - What was once the holy grail of SEO has become less so as Google and other have put more of a premium on fresh relevant content, however that doesn't mean it should be dismissed.  Avoid link farms and services that offer linkbacks, but consider working with other sites to link to yours.  The better and more respected the site, the better... wasting time on unknown sites out there isn't advisable, but if an industry leading site is willing to link to yours, do it.  Also consider trade organizations, popular blogs and other resources to link back.

7. Google Webmaster Tools - Submit your sitemap (which can be found at yourdomain.com/sitemap.php) to Google Webmasters Tools. 

8. Local Search - A typically free and easy way to move up in search is to add your business to the Local Search component of Google, Bing, Yahoo, etc.  The better you fill out your profile the better it will work.  Typically you go to their local page, find your business if it is there, or add a new one.  They will then either call you or send you a postcard to verify you are legit.

9. Do some keyword research and incorporate it in your content - Google's keyword tools are a great way to find out what terms are being searched to help you create a strategy.  Start by searching what you think is a popular term, you might be surprised by what you find.  It will show you how often keywords are search for, and also may suggest other relevant terms.  If you are trying for very competitive keywords, you might consider going after some other lower hanging fruit.  For example, maybe you want to be found for 'Texas Insurance Agent', and find that there are a ton of people competing for top billing there.  However, something like 'Austin life insurance' agent might be easier to crack the top 10.  Look for specific and relevant searches that apply to you, but also make sure it is something people are searching.  'Austin annuities' may not be searched at all.

10. Keep it organized - Name pages things that match search phrases, but keep the content organized and concise.  Filling up pages with pointless information and stuffed with keywords will not only give your users a bad experience, but it will also potentially hurt your search results.

11. Don't forget your users - It is a tough balance, but make sure your site works well for people actually using it, versus what works best for search engines.

12. Finally don't forget to promote yourself - send your site to your customers, friends and relatives and encourage them to use their site.  You will often get more traction being proactive versus passive.

These are some very basic things you can do, but should help you get a start at getting found online.

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